Tyrannical Manner of Governance and the French Revolution Essay

Tyrannical Manner of Governance and the French Revolution - Essay Example The Declaration of the Rights of Man and Citizens provides that everyone is entitled to their opinion. They should not find any disturbance, provided they maintain public order. In addition, Robespierre made comparisons of terror to other principles of the society. Such principles included justice and promptness in the achievement of democracy. According to him, there was an urgency in the application of democracy and the use of terror could lead to the production of the virtues of democracy. The declaration provides the prohibition of injurious actions to the society and that only the law stipulates the requirements of the actions of the society. In my opinion, I disagree with Robespierre that the terror was necessary. This is because he provoked and assumed the strong beliefs and feelings of the people, in relation to their rights. It was wrong for the Robespierre to make terror a government policy for the achievement of political goals. In today’s world, governments are putting efforts to ensure the elimination of terror. I consider the status of the French revolution as a terrorist act, where the government is the mastermind of the terror attack. Robespierre himself was a lawyer and his job entailed the protection of the constitution. He knew that it was a criminal offense to take action to a criminal through mob violence. Therefore, the use of terror was due to fear on his part in the achievement of the governments’ goals. The majority will always have their way in the society. The people of France had become indifferent to the revolution. This is because it involved military conscription and the use of thre ats to the people, in a bid to change their lifestyle. The use of terror was an unfortunate event to the people who were hostile to the revolution. It is in order for the relevant authorities to take wrongdoers to court, where they receive judgment.

The effects of Strategic marketing on Business performance Literature review

The effects of Strategic marketing on Business performance - Literature review Example In the present era, market has become highly competitive. In this competitive market, a strategy is needed to offer product or service which will do better than the competition. The marketing strategy must be executed by a proper methodology. To create a marketing strategy for business a company should think about the following factors. When the market is attractive and the company is holding a strong position in that particular industry, then it must invest the best resources for supporting the offering. But if the company is not in a good position then it must focus on strengthening the company first. When the market is not that attractive and the company is holding a strong position in any industry, then the company should offer effective sales and marketing effort for creating good profit. Furthermore, in either case where company is not too strong then it should promote those offerings which will prove most profitable for business. Literature Review According to the study conduc ted by Jaakkola (2006), there is a strong connection between market and financial performance. Sales volume has direct effect on profit. Individual coefficient differs from country to country. Four measuring sets, i.e., market and innovation orientation, inside out, and outside in marketing were used for assessing marketing performance in few companies. The ‘inside out capabilities’ have high influence on performance in most of the sample country he used except Hong Kong because the market structure and strength of competition are favourable with high market orientation. The connection among market orientation and market performance is extremely low in Finland. This indicates that market orientation in Finland is bad and high market orientation of the business context does not pay off. Where Finnish companies are good in making profit from ‘inside out capabilities’, Austrian companies are good in converting ‘outside in capabilities’ into good b usiness performance. German companies are good into innovation orientation and generate profit with it. Finnish companies have a more positive outlook than others and they act in market oriented way. They continuously take customers and competition into account and hence the financial performance suffers from it. The effectiveness of strategic marketing process in Finnish companies is extremely low. This refers to strong focus on technological product improvement as emphasis should be put more on irrelevant development of processes and capabilities of company. It shows that how ‘inside out capabilities’ is the individual construct and have large influence on competitive advantage development and sustaining business performance. The innovation process positively relates to market performance and competitive advantages, but its total effect on financial performance is negative. The ‘outside in capabilities’ and marketing orientation include slight harmful out come on business performance of a company (Jaakkola, 2006). According to the researches done by Garland and Brooksbank (2008), the marketing strategy is quite prevalent in company in case of more comprehensive situation. The higher performing firms place more importance to an inclusive situation analysis than the lower performing companies. There are five kinds of situation study namely buyer, internal, marketplace, business environment and competitor.